02 · The Campaign Timeline
Three snapshots, one steady climb
Three ranking exports across the campaign show the shape of the work: a solid opening, a consolidation
period through the middle of the year while page and content work matured, and a clear breakout in the most
recent report.
| Metric | 18 May 2026 | 16 Jul 2026 | 18 Aug 2026 |
|---|
| Terms ranking #1 | 2 | 2 | 5 |
| Terms in the top 3 | 7 | 6 | 10 |
| Terms on page one (top 10) | 8 | 8 | 13 |
| Terms on page two (11–20) | 12 | 5 | 5 |
| Terms not ranking (101+) | 3 | 3 | 3 |
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Reading the middle column
The July snapshot looks flat against May at a glance, still 8 terms on page one, but that reflects the
account holding position while several page-two terms were being reworked. Those changes matured over the
following month: page-one terms jumped from 8 to 13, and #1 rankings more than doubled, from 2 to 5,
by the August report.
Biggest movers, 18 May → 18 Aug
The six terms that moved the furthest across the campaign. Each is measured in positions gained from the
first export to the most recent one.
skip bin near meWas #22 · now #2
+20positions
how much does a skip bin cost brisbaneWas #18 · now #1
+17positions
skip bin hire brisbane pricesWas #15 · now #1
+14positions
skip hire brisbaneWas #13 · now #2
+11positions
next day skip bin hire brisbaneWas #12 · now #3
+9positions
affordable skip bins brisbaneWas #13 · now #4
+9positions
Still on our radar
Not every term moved forward, and that is worth being upfront about. Four terms have slipped since May.
These are now the priority list for the next sprint.
skip bin hire near me
Held #1 in May. The rank tracker now matches this term to the pricing page
rather than the homepage, which is the likely driver of the drop. Realigning the target page is the fix.
walk in skip bin brisbane
The largest decline on the board. Was inside the top 20 in May; needs a fresh
look at the target page and on-page content.
skip bins with doors brisbane
A slow slide from page two to page four. Smaller search volume, but worth a
content refresh while other priorities land.
same day skip bin hire brisbane
Still on page one and a high-intent term, but has slipped out of the top 3.
Worth defending given how directly it maps to a booking.
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